GET https://rct.dev.bbntimes.com/companies/marketers-must-learn-to-anticipate-content-trends

Response
200 OK
IP
18.191.238.22
Profiled on
Token
2907cd

ArticleController :: show

Request

GET Parameters

None

POST Parameters

None

Uploaded Files

None

Request Attributes

Key Value
_controller 
"App\Controller\ArticleController::show"
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"security.firewall.map.context.main"
_links 
Symfony\Component\WebLink\GenericLinkProvider {#3622
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    }
    3735 => Symfony\Component\WebLink\Link {#3735
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    3733 => Symfony\Component\WebLink\Link {#3733
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    3732 => Symfony\Component\WebLink\Link {#3732
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      -attributes: [
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    3730 => Symfony\Component\WebLink\Link {#3730
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      -attributes: [
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"article_show"
_route_params 
[
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]
_security_firewall_run 
"_security_main"
_stopwatch_token 
"af6aa8"
category 
"companies"
slug 
"marketers-must-learn-to-anticipate-content-trends"

Request Headers

Header Value
accept 
"*/*"
accept-encoding 
"gzip, br, zstd, deflate"
connection 
"close"
cookie 
"PHPSESSID=n6on1l17ame03gdic1389s7vtq"
host 
"rct.dev.bbntimes.com"
user-agent 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
x-php-ob-level 
"1"

Request Content

Request content not available (it was retrieved as a resource).

Response

Response Headers

Header Value
cache-control 
"no-cache, private"
content-type 
"text/html; charset=UTF-8"
date 
"Sat, 22 Feb 2025 13:46:36 GMT"
link 
"</build/runtime.js>; rel="preload"; as="script",</build/644.js>; rel="preload"; as="script",</build/502.js>; rel="preload"; as="script",</build/app.js>; rel="preload"; as="script",</build/view-more.js>; rel="preload"; as="script",</build/term-condition.js>; rel="preload"; as="script",</build/contact.js>; rel="preload"; as="script",</build/scroll-infinite-article.js>; rel="preload"; as="script",</build/app.css>; rel="preload"; as="style",</build/cookie-style.css>; rel="preload"; as="style",</build/term-condition-css.css>; rel="preload"; as="style",</build/contact-css.css>; rel="preload"; as="style",</build/comment-css.css>; rel="preload"; as="style""
x-debug-token 
"2907cd"

Cookies

Request Cookies

Key Value
PHPSESSID 
"n6on1l17ame03gdic1389s7vtq"

Response Cookies

No response cookies

Session 6

Session Metadata

Key Value
Created 
"Sat, 22 Feb 25 13:46:18 +0000"
Last used 
"Sat, 22 Feb 25 13:46:35 +0000"
Lifetime 
0

Session Attributes

Attribute Value
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"bfrFtVoKIR-CQQkldZnTEKddfYxirYM5g8QgGsWSv9c"
_csrf/https-cookie_accept 
"pNjgtzN4LWijdhKycDdra1eD56EZbzMnT2Iu2ANhM-s"

Session Usage

6 Usages
Stateless check enabled
Usage
Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:76
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:79
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:52
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:56
Show trace 
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    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
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    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
    "type" => "->"
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    ]
    "function" => "require_once"
  ]
]
Symfony\Component\Security\Core\Authentication\Token\Storage\UsageTrackingTokenStorage:41
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-core/Authentication/Token/Storage/UsageTrackingTokenStorage.php"
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    "function" => "getMetadataBag"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
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    "function" => "display"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/TemplateWrapper.php"
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    "function" => "render"
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    "function" => "render"
    "class" => "Twig\Environment"
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    "line" => 453
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    "function" => "doRender"
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  [
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    "function" => "render"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
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    "function" => "show"
    "class" => "App\Controller\ArticleController"
    "type" => "->"
  ]
  [
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    "line" => 76
    "function" => "handleRaw"
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    "type" => "->"
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  [
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    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
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  [
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    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\Kernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    "line" => 29
    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
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]
Symfony\Component\Security\Http\Firewall\ContextListener:171
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-http/Firewall/ContextListener.php"
    "line" => 171
    "function" => "remove"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/Debug/WrappedListener.php"
    "line" => 116
    "function" => "onKernelResponse"
    "class" => "Symfony\Component\Security\Http\Firewall\ContextListener"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 220
    "function" => "__invoke"
    "class" => "Symfony\Component\EventDispatcher\Debug\WrappedListener"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 56
    "function" => "callListeners"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/Debug/TraceableEventDispatcher.php"
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    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
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    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\Debug\TraceableEventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 202
    "function" => "filterResponse"
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    "type" => "->"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
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    "function" => "handleRaw"
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    "function" => "run"
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]

Flashes

Flashes

No flash messages were created.

Server Parameters

Server Parameters

Defined in .env

Key Value
APP_ENV 
"dev"
APP_SECRET 
"0a988e63f011514eaabfc650b599af4d"
CORS_ALLOW_ORIGIN 
"*"
DATABASE_URL 
"mysql://bbndb_rctuser:33F5W25z40or0f7@localhost:3306/rct_bbntimes"
GOOGLE_RECAPTCHA_SECRET_KEY 
"6LdV5fgpAAAAANxzTG8ZMfIjil1wu-1vrQvnUt-x"
GOOGLE_RECAPTCHA_SITE_KEY 
"6LdV5fgpAAAAAENKcn73MJAhQrbtQeqgyC4wDLMP"
MAILER_DSN 
"smtp://no-reply%40rct.dev.bbntimes.com:Bl6%26gLD48%26Of919@rct.dev.bbntimes.com:465"
MARIADB_PASSWORD 
"i!87pK&!85ezc8"

Defined as regular env variables

Key Value
APP_DEBUG 
"1"
BASE 
"/public"
CONTEXT_DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
CONTEXT_PREFIX 
""
DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
FCGI_ROLE 
"RESPONDER"
GATEWAY_INTERFACE 
"CGI/1.1"
HTTPS 
"on"
HTTP_ACCEPT 
"*/*"
HTTP_ACCEPT_ENCODING 
"gzip, br, zstd, deflate"
HTTP_CONNECTION 
"close"
HTTP_COOKIE 
"PHPSESSID=n6on1l17ame03gdic1389s7vtq"
HTTP_HOST 
"rct.dev.bbntimes.com"
HTTP_USER_AGENT 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
PATH 
"/usr/local/sbin:/usr/local/bin:/usr/sbin:/usr/bin:/sbin:/bin:/snap/bin"
PHP_SELF 
"/public/index.php"
PP_CUSTOM_PHP_CGI_INDEX 
"plesk-php81-fastcgi"
PP_CUSTOM_PHP_INI 
"/var/www/vhosts/system/rct.dev.bbntimes.com/etc/php.ini"
QUERY_STRING 
""
REDIRECT_BASE 
"/public"
REDIRECT_HTTPS 
"on"
REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_HTTPS 
"on"
REDIRECT_REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/marketers-must-learn-to-anticipate-content-trends"
REDIRECT_REDIRECT_SCRIPT_URL 
"/companies/marketers-must-learn-to-anticipate-content-trends"
REDIRECT_REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_REDIRECT_STATUS 
"200"
REDIRECT_REDIRECT_UNIQUE_ID 
"Z7nVPLiBoyj8JZ8-HGyH-AAAABU"
REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/marketers-must-learn-to-anticipate-content-trends"
REDIRECT_SCRIPT_URL 
"/companies/marketers-must-learn-to-anticipate-content-trends"
REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_STATUS 
"200"
REDIRECT_UNIQUE_ID 
"Z7nVPLiBoyj8JZ8-HGyH-AAAABU"
REDIRECT_URL 
"/public/companies/marketers-must-learn-to-anticipate-content-trends"
REMOTE_ADDR 
"18.191.238.22"
REMOTE_PORT 
"1813"
REQUEST_METHOD 
"GET"
REQUEST_SCHEME 
"https"
REQUEST_TIME 
1740231996
REQUEST_TIME_FLOAT 
1740231996.0533
REQUEST_URI 
"/companies/marketers-must-learn-to-anticipate-content-trends"
SCRIPT_FILENAME 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
SCRIPT_NAME 
"/public/index.php"
SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/marketers-must-learn-to-anticipate-content-trends"
SCRIPT_URL 
"/companies/marketers-must-learn-to-anticipate-content-trends"
SERVER_ADDR 
"5.196.1.209"
SERVER_ADMIN 
"[no address given]"
SERVER_NAME 
"rct.dev.bbntimes.com"
SERVER_PORT 
"443"
SERVER_PROTOCOL 
"HTTP/1.1"
SERVER_SIGNATURE 
"<address>Apache Server at rct.dev.bbntimes.com Port 443</address>\n"
SERVER_SOFTWARE 
"Apache"
SSL_TLS_SNI 
"rct.dev.bbntimes.com"
SYMFONY_DOTENV_VARS 
"APP_ENV,APP_SECRET,DATABASE_URL,MARIADB_PASSWORD,CORS_ALLOW_ORIGIN,MAILER_DSN,GOOGLE_RECAPTCHA_SECRET_KEY,GOOGLE_RECAPTCHA_SITE_KEY"
UNIQUE_ID 
"Z7nVPLiBoyj8JZ8-HGyH-AAAABU"

Sub Requests 6

CookieController :: renderAnalysis (token = 7a2e07)

Key Value
_controller 
"App\Controller\CookieController::renderAnalysis"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"cc5a3e"

AppController :: renderHeader (token = 0e8a03)

Key Value
_controller 
"App\Controller\AppController::renderHeader"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"63d33d"
slug 
"home"

ArticleController :: trendingArticle (token = ff0351)

Key Value
_controller 
"App\Controller\ArticleController::trendingArticle"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"01b046"
category 
"Companies"

ArticleController :: relatedArticles (token = af1b39)

Key Value
_controller 
"App\Controller\ArticleController::relatedArticles"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"fa98b7"
current_article 
App\Entity\Article {#1094
  -id: 4087
  -title: "Marketers Must Learn to Anticipate Content Trends"
  -slug: "marketers-must-learn-to-anticipate-content-trends"
  -introtext: "<p><span style="font-weight: 400; color: #000000;">Do you remember when MTV was the best way to get in front of the teen and young adult audience? Once mobile technology became popular, it didn’t take long for that age group to be on the move.</span></p>\r\n"
  -content: """
    \r\n
    <p><span style="color: #000000;">In no time, videos were streaming on iTunes. Though teens continued to watch, viewership dropped. Then came instant messaging, followed by social media. For a time, Facebook gave advertisers their niche audience of young consumers congregated in one place.</span></p>\r\n
    <p><span style="font-weight: 400; color: #000000;">That is until Snapchat and Instagram came along. </span></p>\r\n
    <p><span style="font-weight: 400;">To add to the challenges of the last couple of decades, </span><a href="https://www.theverge.com/circuitbreaker/2018/9/30/17914022/smart-speaker-40-percent-us-households-nielsen-amazon-echo-google-home-apple-homepod"><span style="font-weight: 400;">smart speakers are now in about one-quarter of U.S. homes</span></a><span style="font-weight: 400;">,</span><span style="font-weight: 400;"> and podcasts are gaining popularity. In fact, about 50 percent of households now say they listen to podcasts, with a majority of them joining the trend in just the last three years. </span></p>\r\n
    <p><span style="font-weight: 400;">According to whypodcasts.org, 38 percent of listeners are age 18-34, and 64 percent listen on their smartphones. </span></p>\r\n
    <h2><b>What’s Next in Target Marketing? &nbsp;</b></h2>\r\n
    <p><span style="font-weight: 400;">As <a href="technology/what-technology-cfos-use-the-most" target="_blank" rel="noopener">technology-driven</a> change changes direction, it is easier, and far more profitable, to change direction with it. “It’s easier to ride a horse in the direction it is going.” That’s what my grandfather told me as a little boy working with him on his farm in Texas. </span></p>\r\n
    <p><span style="font-weight: 400;">Every company, regardless of size, knows they must advertise if they are to grow. Yet with all the money that is being spent, it is increasingly difficult to get your message to the right audience. &nbsp;</span></p>\r\n
    <p><span style="font-weight: 400;">This is where it pays to be anticipatory. Using the systemic method outlined in my </span><span style="font-weight: 400;">Anticipatory Organization Model</span><span style="font-weight: 400;">, you can ready your organization for the disruptive transformations ahead. </span></p>\r\n
    <h2><b>Three Hard Trends and Two Tech Trends to Watch &nbsp;</b></h2>\r\n
    <p><span style="font-weight: 400;">In my work as a technology and business futurist, I have found the most effective way to approach becoming an AO is to focus on demographics, government regulations, and technology. In addition, it is always good to know which consumer technology trends will stick around. I call these Hard Trends (as opposed to Soft Trends, which may come and go). </span></p>\r\n
    <ul>\r\n
    <li><b><b><b>Demographics drive opportunity.<span style="font-weight: 400;"> There are nearly 80 billion baby boomers in the United States. Not a single one is getting any younger—a definite Hard Trend.<br /><br /></span></b></b></b></li>\r\n
    <li><b><b>Government regulation is a constant. <span style="font-weight: 400;">As a general rule, will there be more or less government regulation in the future? Of course, there will be more, and that’s true regardless of the industry or organization. That’s also a Hard Trend.<br /><br /></span></b></b></li>\r\n
    <li><b><b><b>Technology will continue to grow.<span style="font-weight: 400;"> From the ever-increasing functional capabilities of our smartphones to the growing use of 3D printing, technology is inevitably going to become more functional, more sophisticated, and more widespread. That’s another definite Hard Trend.<br /><br /></span></b></b></b></li>\r\n
    <li><b>Multi-layered media is here to stay. <span style="font-weight: 400;">According to research, our attention spans are shorter than ever, and </span><a href="https://www.theguardian.com/media-network/media-network-blog/2012/mar/19/attention-span-internet-consumer"><span style="font-weight: 400;">consumers demand instant gratification and quick fixes</span></a><span style="font-weight: 400;">—not a litany of product features and benefits. </span></b></li>\r\n
    </ul>\r\n
    <p><span style="font-weight: 400;">Today, content channels such as social media, Apple Watch, and Google Home provide the perfect vehicles for interactivity at any time, in any place, and with any person.</span></p>\r\n
    <ul>\r\n
    <li><b>Consumer attention is likely to stay at a premium. &nbsp;<span style="font-weight: 400;">At least for the foreseeable future, multi-layered media is here to stay. Consumer attention remains at a premium. </span></b></li>\r\n
    </ul>\r\n
    <p><span style="font-weight: 400;">Advertisers know the harsh reality: Running an ad on a major television network and supplementing it with web banner ads is no longer a guarantee of reaching the audience. </span></p>\r\n
    <p><span style="font-weight: 400;">If you use my Hard Trends Methodology to look ahead to the future of marketing, you’ll be able to anticipate the fast-moving innovations to come. New devices are likely to be developed, and their connectivity doesn’t show signs of slowing any time soon. </span></p>\r\n
    <p><span style="font-weight: 400;">Learn to be anticipatory—start with my book, the Anticipatory Organization, available on Amazon.com. </span></p>
    """
  -user: Proxies\__CG__\App\Entity\User {#1092 …}
  -createdAt: DateTime @1558633815 {#1145
    date: 2019-05-23 17:50:15.0 UTC (+00:00)
  }
  -updatedAt: DateTime @1622728400 {#1150
    date: 2021-06-03 13:53:20.0 UTC (+00:00)
  }
  -deletedAt: null
  -category: App\Entity\Category {#445 …}
  -status: "published"
  -imageCard: Proxies\__CG__\App\Entity\File {#1184 …}
  -ImageHeader: Proxies\__CG__\App\Entity\File {#1184 …}
  -featured: false
  -mainView: false
  -clicks: 5146
  -comments: Doctrine\ORM\PersistentCollection {#1125 …}
  -reviewed_at: DateTime @1558633850 {#1148
    date: 2019-05-23 17:50:50.0 UTC (+00:00)
  }
  -metakey: ""
  -metadesc: "Do you remember when MTV was the best way to get in front of the teen and young adult audience? Once mobile technology became popular, it didn’t take long for that age group to be on the move."
  -robots: null
  -publishedAt: DateTime @1558633850 {#1147
    date: 2019-05-23 17:50:50.0 UTC (+00:00)
  }
  -canonical: null
  -superTag: null
}

AppController :: renderFooter (token = 18dc46)

Key Value
_controller 
"App\Controller\AppController::renderFooter"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"07db71"

CookieController :: renderCookie (token = 35d45a)

Key Value
_controller 
"App\Controller\CookieController::renderCookie"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"4bab13"