GET https://rct.dev.bbntimes.com/companies/the-role-of-search-engine-optimization-for-startups

ArticleController :: show

Request

GET Parameters

None

POST Parameters

None

Uploaded Files

None

Request Attributes

Key Value
_controller
"App\Controller\ArticleController::show"
_firewall_context
"security.firewall.map.context.main"
_links
Symfony\Component\WebLink\GenericLinkProvider {#3551
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    3672 => Symfony\Component\WebLink\Link {#3672
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      -rel: [
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      -attributes: [
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    3670 => Symfony\Component\WebLink\Link {#3670
      -href: "/build/644.js"
      -rel: [
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      -attributes: [
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    }
    3669 => Symfony\Component\WebLink\Link {#3669
      -href: "/build/502.js"
      -rel: [
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      -attributes: [
        "as" => "script"
      ]
    }
    3668 => Symfony\Component\WebLink\Link {#3668
      -href: "/build/app.js"
      -rel: [
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      -attributes: [
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      ]
    }
    3667 => Symfony\Component\WebLink\Link {#3667
      -href: "/build/view-more.js"
      -rel: [
        "preload" => "preload"
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      -attributes: [
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      ]
    }
    3666 => Symfony\Component\WebLink\Link {#3666
      -href: "/build/term-condition.js"
      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
        "as" => "script"
      ]
    }
    3665 => Symfony\Component\WebLink\Link {#3665
      -href: "/build/contact.js"
      -rel: [
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      ]
      -attributes: [
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      ]
    }
    3664 => Symfony\Component\WebLink\Link {#3664
      -href: "/build/scroll-infinite-article.js"
      -rel: [
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      ]
      -attributes: [
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      ]
    }
    3663 => Symfony\Component\WebLink\Link {#3663
      -href: "/build/app.css"
      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
        "as" => "style"
      ]
    }
    3662 => Symfony\Component\WebLink\Link {#3662
      -href: "/build/cookie-style.css"
      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
        "as" => "style"
      ]
    }
    3661 => Symfony\Component\WebLink\Link {#3661
      -href: "/build/term-condition-css.css"
      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
        "as" => "style"
      ]
    }
    3660 => Symfony\Component\WebLink\Link {#3660
      -href: "/build/contact-css.css"
      -rel: [
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      ]
      -attributes: [
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      ]
    }
    3659 => Symfony\Component\WebLink\Link {#3659
      -href: "/build/comment-css.css"
      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
        "as" => "style"
      ]
    }
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}
_route
"article_show"
_route_params
[
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  "slug" => "the-role-of-search-engine-optimization-for-startups"
]
_security_firewall_run
"_security_main"
_stopwatch_token
"ca404a"
category
"companies"
slug
"the-role-of-search-engine-optimization-for-startups"

Request Headers

Header Value
accept
"*/*"
accept-encoding
"gzip, br, zstd, deflate"
connection
"close"
cookie
"PHPSESSID=kf1vdeka7sqmnj9b9rigt2iu7k"
host
"rct.dev.bbntimes.com"
user-agent
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
x-php-ob-level
"1"

Request Content

Request content not available (it was retrieved as a resource).

Response

Response Headers

Header Value
cache-control
"no-cache, private"
content-type
"text/html; charset=UTF-8"
date
"Thu, 17 Apr 2025 17:59:59 GMT"
link
"</build/runtime.js>; rel="preload"; as="script",</build/644.js>; rel="preload"; as="script",</build/502.js>; rel="preload"; as="script",</build/app.js>; rel="preload"; as="script",</build/view-more.js>; rel="preload"; as="script",</build/term-condition.js>; rel="preload"; as="script",</build/contact.js>; rel="preload"; as="script",</build/scroll-infinite-article.js>; rel="preload"; as="script",</build/app.css>; rel="preload"; as="style",</build/cookie-style.css>; rel="preload"; as="style",</build/term-condition-css.css>; rel="preload"; as="style",</build/contact-css.css>; rel="preload"; as="style",</build/comment-css.css>; rel="preload"; as="style""
x-debug-token
"3994cd"

Cookies

Request Cookies

Key Value
PHPSESSID
"kf1vdeka7sqmnj9b9rigt2iu7k"

Response Cookies

No response cookies

Session 6

Session Metadata

Key Value
Created
"Thu, 17 Apr 25 17:59:52 +0000"
Last used
"Thu, 17 Apr 25 17:59:58 +0000"
Lifetime
0

Session Attributes

Attribute Value
_csrf/https-comment
"6rvTcTUYRCqRP0TJWyWRFMdt18VG8vYSZWQnMb_Bdvg"
_csrf/https-cookie_accept
"U_Rrnf7tc_Ghoj5nJr5ra4K-E7vQXTxKUlcmmPSYW_U"

Session Usage

6 Usages
Stateless check enabled
Usage
Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:76
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:79
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    "line" => 76
    "function" => "handleRaw"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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    "line" => 197
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
  ]
  [
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    "line" => 35
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\Kernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    "line" => 29
    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
    "type" => "->"
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  [
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    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
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]
Symfony\Component\Security\Core\Authentication\Token\Storage\UsageTrackingTokenStorage:41
[
  [
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    "line" => 41
    "function" => "getMetadataBag"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/twig-bridge/AppVariable.php"
    "line" => 103
    "function" => "getToken"
    "class" => "Symfony\Component\Security\Core\Authentication\Token\Storage\UsageTrackingTokenStorage"
    "type" => "->"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/Extension/CoreExtension.php"
    "line" => 1635
    "function" => "getUser"
    "class" => "Symfony\Bridge\Twig\AppVariable"
    "type" => "->"
  ]
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/var/cache/dev/twig/a4/a456f2f504a18cd81037fa69e543310c.php"
    "line" => 200
    "function" => "twig_get_attribute"
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  [
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    "line" => 394
    "function" => "doDisplay"
    "class" => "__TwigTemplate_824a013e4f3f4a68e03a2d244e765025"
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    "line" => 367
    "function" => "displayWithErrorHandling"
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    "line" => 379
    "function" => "display"
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    "function" => "render"
    "class" => "Twig\Template"
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  [
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    "line" => 280
    "function" => "render"
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    "function" => "render"
    "class" => "Twig\Environment"
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    "line" => 453
    "function" => "doRenderView"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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    "line" => 253
    "function" => "doRender"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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  [
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    "line" => 126
    "function" => "render"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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    "line" => 181
    "function" => "renderHeader"
    "class" => "App\Controller\AppController"
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  [
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    "line" => 76
    "function" => "handleRaw"
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  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpCache/SubRequestHandler.php"
    "line" => 86
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/Fragment/InlineFragmentRenderer.php"
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    "function" => "handle"
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    "function" => "render"
    "class" => "Symfony\Component\HttpKernel\Fragment\InlineFragmentRenderer"
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  [
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    "function" => "render"
    "class" => "Symfony\Component\HttpKernel\Fragment\FragmentHandler"
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  [
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    "function" => "render"
    "class" => "Symfony\Component\HttpKernel\DependencyInjection\LazyLoadingFragmentHandler"
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  [
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    "function" => "renderFragment"
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  [
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  [
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    "function" => "displayWithErrorHandling"
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    "function" => "display"
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    "line" => 394
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    "line" => 367
    "function" => "displayWithErrorHandling"
    "class" => "Twig\Template"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/Template.php"
    "line" => 379
    "function" => "display"
    "class" => "Twig\Template"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/TemplateWrapper.php"
    "line" => 38
    "function" => "render"
    "class" => "Twig\Template"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/Environment.php"
    "line" => 280
    "function" => "render"
    "class" => "Twig\TemplateWrapper"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/framework-bundle/Controller/AbstractController.php"
    "line" => 448
    "function" => "render"
    "class" => "Twig\Environment"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/framework-bundle/Controller/AbstractController.php"
    "line" => 453
    "function" => "doRenderView"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/framework-bundle/Controller/AbstractController.php"
    "line" => 253
    "function" => "doRender"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/src/Controller/ArticleController.php"
    "line" => 277
    "function" => "render"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 181
    "function" => "show"
    "class" => "App\Controller\ArticleController"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 76
    "function" => "handleRaw"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/Kernel.php"
    "line" => 197
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/runtime/Runner/Symfony/HttpKernelRunner.php"
    "line" => 35
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\Kernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    "line" => 29
    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
  ]
]
Symfony\Component\Security\Http\Firewall\ContextListener:171
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-http/Firewall/ContextListener.php"
    "line" => 171
    "function" => "remove"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/Debug/WrappedListener.php"
    "line" => 116
    "function" => "onKernelResponse"
    "class" => "Symfony\Component\Security\Http\Firewall\ContextListener"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 220
    "function" => "__invoke"
    "class" => "Symfony\Component\EventDispatcher\Debug\WrappedListener"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 56
    "function" => "callListeners"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/Debug/TraceableEventDispatcher.php"
    "line" => 139
    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 214
    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\Debug\TraceableEventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 202
    "function" => "filterResponse"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
  ]
  [
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    "line" => 76
    "function" => "handleRaw"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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  [
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    "function" => "handle"
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    "type" => "->"
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  [
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    "line" => 35
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\Kernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
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    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
  ]
]

Flashes

Flashes

No flash messages were created.

Server Parameters

Server Parameters

Defined in .env

Key Value
APP_ENV
"dev"
APP_SECRET
"0a988e63f011514eaabfc650b599af4d"
CORS_ALLOW_ORIGIN
"*"
DATABASE_URL
"mysql://bbndb_rctuser:33F5W25z40or0f7@localhost:3306/rct_bbntimes"
GOOGLE_RECAPTCHA_SECRET_KEY
"6LdV5fgpAAAAANxzTG8ZMfIjil1wu-1vrQvnUt-x"
GOOGLE_RECAPTCHA_SITE_KEY
"6LdV5fgpAAAAAENKcn73MJAhQrbtQeqgyC4wDLMP"
MAILER_DSN
"smtp://no-reply%40rct.dev.bbntimes.com:Bl6%26gLD48%26Of919@rct.dev.bbntimes.com:465"
MARIADB_PASSWORD
"i!87pK&!85ezc8"

Defined as regular env variables

Key Value
APP_DEBUG
"1"
BASE
"/public"
CONTEXT_DOCUMENT_ROOT
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
CONTEXT_PREFIX
""
DOCUMENT_ROOT
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
FCGI_ROLE
"RESPONDER"
GATEWAY_INTERFACE
"CGI/1.1"
HTTPS
"on"
HTTP_ACCEPT
"*/*"
HTTP_ACCEPT_ENCODING
"gzip, br, zstd, deflate"
HTTP_CONNECTION
"close"
HTTP_COOKIE
"PHPSESSID=kf1vdeka7sqmnj9b9rigt2iu7k"
HTTP_HOST
"rct.dev.bbntimes.com"
HTTP_USER_AGENT
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY
"0"
PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY
"0"
PATH
"/usr/local/sbin:/usr/local/bin:/usr/sbin:/usr/bin:/sbin:/bin:/snap/bin"
PHP_SELF
"/public/index.php"
PP_CUSTOM_PHP_CGI_INDEX
"plesk-php81-fastcgi"
PP_CUSTOM_PHP_INI
"/var/www/vhosts/system/rct.dev.bbntimes.com/etc/php.ini"
QUERY_STRING
""
REDIRECT_BASE
"/public"
REDIRECT_HTTPS
"on"
REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY
"0"
REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY
"0"
REDIRECT_REDIRECT_HTTPS
"on"
REDIRECT_REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY
"0"
REDIRECT_REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY
"0"
REDIRECT_REDIRECT_SCRIPT_URI
"https://rct.dev.bbntimes.com/companies/the-role-of-search-engine-optimization-for-startups"
REDIRECT_REDIRECT_SCRIPT_URL
"/companies/the-role-of-search-engine-optimization-for-startups"
REDIRECT_REDIRECT_SSL_TLS_SNI
"rct.dev.bbntimes.com"
REDIRECT_REDIRECT_STATUS
"200"
REDIRECT_REDIRECT_UNIQUE_ID
"aAFBmxg5MGFa8S8pVm6cLAAAAFE"
REDIRECT_SCRIPT_URI
"https://rct.dev.bbntimes.com/companies/the-role-of-search-engine-optimization-for-startups"
REDIRECT_SCRIPT_URL
"/companies/the-role-of-search-engine-optimization-for-startups"
REDIRECT_SSL_TLS_SNI
"rct.dev.bbntimes.com"
REDIRECT_STATUS
"200"
REDIRECT_UNIQUE_ID
"aAFBmxg5MGFa8S8pVm6cLAAAAFE"
REDIRECT_URL
"/public/companies/the-role-of-search-engine-optimization-for-startups"
REMOTE_ADDR
"18.222.164.11"
REMOTE_PORT
"6893"
REQUEST_METHOD
"GET"
REQUEST_SCHEME
"https"
REQUEST_TIME
1744912796
REQUEST_TIME_FLOAT
1744912796.5198
REQUEST_URI
"/companies/the-role-of-search-engine-optimization-for-startups"
SCRIPT_FILENAME
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
SCRIPT_NAME
"/public/index.php"
SCRIPT_URI
"https://rct.dev.bbntimes.com/companies/the-role-of-search-engine-optimization-for-startups"
SCRIPT_URL
"/companies/the-role-of-search-engine-optimization-for-startups"
SERVER_ADDR
"5.196.1.209"
SERVER_ADMIN
"[no address given]"
SERVER_NAME
"rct.dev.bbntimes.com"
SERVER_PORT
"443"
SERVER_PROTOCOL
"HTTP/1.1"
SERVER_SIGNATURE
"<address>Apache Server at rct.dev.bbntimes.com Port 443</address>\n"
SERVER_SOFTWARE
"Apache"
SSL_TLS_SNI
"rct.dev.bbntimes.com"
SYMFONY_DOTENV_VARS
"APP_ENV,APP_SECRET,DATABASE_URL,MARIADB_PASSWORD,CORS_ALLOW_ORIGIN,MAILER_DSN,GOOGLE_RECAPTCHA_SECRET_KEY,GOOGLE_RECAPTCHA_SITE_KEY"
UNIQUE_ID
"aAFBmxg5MGFa8S8pVm6cLAAAAFE"

Sub Requests 6

CookieController :: renderAnalysis (token = 64b843)

Key Value
_controller
"App\Controller\CookieController::renderAnalysis"
_format
"html"
_locale
"en"
_stopwatch_token
"24c398"

AppController :: renderHeader (token = 6e9d29)

Key Value
_controller
"App\Controller\AppController::renderHeader"
_format
"html"
_locale
"en"
_stopwatch_token
"06456b"
slug
"home"

ArticleController :: trendingArticle (token = 9c0885)

Key Value
_controller
"App\Controller\ArticleController::trendingArticle"
_format
"html"
_locale
"en"
_stopwatch_token
"f24f68"
category
"Companies"

ArticleController :: relatedArticles (token = 9bc9e6)

Key Value
_controller
"App\Controller\ArticleController::relatedArticles"
_format
"html"
_locale
"en"
_stopwatch_token
"77db77"
current_article
App\Entity\Article {#1094
  -id: 8638
  -title: "The Role of Search Engine Optimization for Startups"
  -slug: "the-role-of-search-engine-optimization-for-startups"
  -introtext: "<p>In today's digital landscape, having a strong online presence is crucial for startups to thrive and succeed.</p>\r\n"
  -content: """
    \r\n
    <p>Search Engine Optimization (SEO) plays a vital role in helping startups establish visibility and attract relevant organic traffic to their websites. By optimizing their online content and website structure, startups can improve their search engine rankings, increase their online visibility, and ultimately drive valuable organic traffic.</p>\r\n
    <p><img src="/images/ROLE_OF_SEO-min.jpg" alt="ROLE_OF_SEO-min.jpg" width="602" height="315" /></p>\r\n
    <p>However, it’s fair to say that the methods of implementation have changed dramatically over the years. There was a time when tweaking the title name and stuffing your content with rich keywords would do the job. Today, the SEO game has changed altogether as Google uses more than 200 algorithms for ranking websites.</p>\r\n
    <p><a href="companies/things-to-keep-in-mind-when-creating-an-seo-strategy" target="_blank" rel="noopener">SEO&nbsp;</a>should be a part of every startup’s marketing arsenal because it’s cost-effective and yields desired results when smartly implemented. It’s the best way to build traction for your brand and get things moving with a confined budget and limited resources.</p>\r\n
    <p>Here’s why&nbsp;search engine optimization&nbsp;is indispensable for startups and small businesses:</p>\r\n
    <h2>1. Enhancing Brand Visibility</h2>\r\n
    <p>Getting top positions in SERPs is no joke. You need to incorporate several aspects, and the most critical one among them is SEO. There’s no way any&nbsp;<a href="companies/7-factors-to-consider-before-launching-a-startup" target="_blank" rel="noopener">startup</a>&nbsp;can enhance their web visibility if they’re avoiding&nbsp;<a href="society/website-development-5-hacks-to-improve-your-online-presence" target="_blank" rel="noopener">search engine optimization</a>. You can rank on Google’s first page if you leverage an optimized SEO strategy, and you’ll observe the impact of it yourself.</p>\r\n
    <p>As per Webfx, more than 75% of total searchers never navigate to Google’s second page. So, the message is loud and clear – implement an effective SEO strategy to achieve higher SERP rankings and enhance your brand visibility or get ignored like the several other web pages on Google.</p>\r\n
    <h2>2. Boosting Organic Traffic</h2>\r\n
    <p>Startups don’t succeed overnight. It’s a gradual process that involves uninterrupted commitment coupled with optimized&nbsp;search engine marketing. You get increased organic traffic when you utilize various SEO strategies, and that’s the need of the hour.&nbsp;According to Bright Edge, more than 53% of total web traffic comes from organic searches.&nbsp;</p>\r\n
    <p>If your website receives decent&nbsp;<a href="companies/how-to-increase-organic-traffic-to-your-website" target="_blank" rel="noopener">organic traffic</a>, you can reduce your investment in paid-ads marketing. These savings can be utilized to upgrade your existing&nbsp;search engine optimization techniques&nbsp;to empower your web visibility campaign. The best part about organic traffic is the high conversion rate associated with it.</p>\r\n
    <h2>3. Keeping You Active Locally</h2>\r\n
    <p>People often overlook the impact of SEO for creating tracking for your offline store. Even though you run a brick-and-mortar outlet, you can increase the visits through&nbsp;search engine optimization. As per&nbsp;<a href="https://www.thinkwithgoogle.com/marketing-strategies/search/how-advertisers-can-extend-their-relevance-with-search-download/" target="_blank" rel="noopener">Think With Google</a>, more than 50% of searchers actively look for a store or outlet near them to fulfill their requirements.</p>\r\n
    <p>This is where local SEO becomes critical. An optimized local SEO strategy brings these users to your offline store through your website. It boils down to the products and services you offer once they arrive at your outlet. Businesses, especially startups, should make the best use of&nbsp;<a href="https://www.redalkemi.com/blog/post/google-places-way-to-target-local-market" target="_blank" rel="noopener">local SEO</a>&nbsp;to achieve the all-important initial sales.&nbsp;</p>\r\n
    <h2>4. Helping in Consumer Analysis</h2>\r\n
    <p>You should know the demographic details of your&nbsp;<a href="companies/tested-and-proven-process-to-identify-your-target-audience" target="_blank" rel="noopener">target audience</a>&nbsp;to create strategies tailored to their specific needs.&nbsp;Search engine optimization&nbsp;strategy revolves around keyword research based on intent, and this provides a pool of information about their queries, pain points, and expectations.</p>\r\n
    <p><a href="https://contentmarketinginstitute.com/2018/01/seo-marketing-strategy/" target="_blank" rel="noopener">Content Marketing Institute</a>&nbsp;informs that on-page SEO is critical to obtain the right consumer information. Once you have the demographic data ready, you can analyze it dynamically to foster SEO-optimized content ideal for&nbsp;search engine marketing. It’s just the kickstart any startup or small business needs to formulate an audience-specific content marketing strategy.</p>\r\n
    <h2>5. Filtering the Underperforming Content&nbsp;</h2>\r\n
    <p>The best part about all the&nbsp;<a href="https://moz.com/beginners-guide-to-seo" target="_blank" rel="noopener">search engine optimization techniques</a>&nbsp;is hassle-free monitoring. There are several&nbsp;<a href="companies/important-content-marketing-kpis-you-need-to-know-about" target="_blank" rel="noopener">KPIs</a>&nbsp;to measure the success rate of your SEO efforts. This presents you the opportunity to get rid of all the content assets that aren’t delivering as per the expectation. The choice is yours to remove them altogether or modify them based on the performance chart.</p>\r\n
    <p><a href="https://www.semrush.com/blog/seo-kpis/" target="_blank" rel="noopener">According to SEM Rush</a>, you should always include organic visibility, conversions, and backlinks when you’re setting KPIs for your SEO campaign. When you filter the underperforming content, you ensure that your users come across quality content at all times. This helps in building brand reputation and credibility in the marketplace.</p>\r\n
    <h2>To Conclude</h2>\r\n
    <p>Startups and small businesses can’t afford to overlook the importance of&nbsp;search engine marketing&nbsp;in today’s competitive scenario. You need SEO to bolster your&nbsp;<a href="technology/increase-your-brand-visibility-with-rule-of-7" target="_blank">brand’s&nbsp;web visibility</a> and increase the overall organic traffic to your platform.</p>\r\n
    <p>You can also leverage SEO to secure offline consumers and segregate them based on unique buyer personas. You’re able to maintain quality content and get rid of all the underperforming content pieces via SEO.&nbsp;</p>
    """
  -user: Proxies\__CG__\App\Entity\User {#1092 …}
  -createdAt: DateTime @1686314906 {#1145
    date: 2023-06-09 12:48:26.0 UTC (+00:00)
  }
  -updatedAt: DateTime @1686314947 {#1150
    date: 2023-06-09 12:49:07.0 UTC (+00:00)
  }
  -deletedAt: null
  -category: App\Entity\Category {#445 …}
  -status: "published"
  -imageCard: Proxies\__CG__\App\Entity\File {#1184 …}
  -ImageHeader: Proxies\__CG__\App\Entity\File {#1184 …}
  -featured: false
  -mainView: false
  -clicks: 17858
  -comments: Doctrine\ORM\PersistentCollection {#1125 …}
  -reviewed_at: DateTime @1686314906 {#1148
    date: 2023-06-09 12:48:26.0 UTC (+00:00)
  }
  -metakey: "The Role of Search Engine Optimization for Startups"
  -metadesc: "SEO\u{A0}should be a part of every startup’s marketing arsenal because it’s cost-effective and yields desired results when smartly implemented."
  -robots: null
  -publishedAt: DateTime @1686314906 {#1147
    date: 2023-06-09 12:48:26.0 UTC (+00:00)
  }
  -canonical: null
  -superTag: null
}

AppController :: renderFooter (token = fa395f)

Key Value
_controller
"App\Controller\AppController::renderFooter"
_format
"html"
_locale
"en"
_stopwatch_token
"c74dbc"

CookieController :: renderCookie (token = 71bfee)

Key Value
_controller
"App\Controller\CookieController::renderCookie"
_format
"html"
_locale
"en"
_stopwatch_token
"00ede7"