GET https://rct.dev.bbntimes.com/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world

Response
200 OK
IP
18.116.45.122
Profiled on
Token
71002e

ArticleController :: show

Request

GET Parameters

None

POST Parameters

None

Uploaded Files

None

Request Attributes

Key Value
_controller 
"App\Controller\ArticleController::show"
_firewall_context 
"security.firewall.map.context.main"
_links 
Symfony\Component\WebLink\GenericLinkProvider {#3549
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    3668 => Symfony\Component\WebLink\Link {#3668
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      -attributes: [
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    3666 => Symfony\Component\WebLink\Link {#3666
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    }
    3663 => Symfony\Component\WebLink\Link {#3663
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    }
    3662 => Symfony\Component\WebLink\Link {#3662
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      -rel: [
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      ]
      -attributes: [
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      ]
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    3661 => Symfony\Component\WebLink\Link {#3661
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      -attributes: [
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    }
    3660 => Symfony\Component\WebLink\Link {#3660
      -href: "/build/cookie-style.css"
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      ]
      -attributes: [
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      ]
    }
    3659 => Symfony\Component\WebLink\Link {#3659
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      -attributes: [
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    3658 => Symfony\Component\WebLink\Link {#3658
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      -attributes: [
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    }
    3657 => Symfony\Component\WebLink\Link {#3657
      -href: "/build/comment-css.css"
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      -attributes: [
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}
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"article_show"
_route_params 
[
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]
_security_firewall_run 
"_security_main"
_stopwatch_token 
"47959a"
category 
"companies"
slug 
"4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"

Request Headers

Header Value
accept 
"*/*"
accept-encoding 
"gzip, br, zstd, deflate"
connection 
"close"
cookie 
"PHPSESSID=c3quk9sn34egg4bucduk6a49m2"
host 
"rct.dev.bbntimes.com"
user-agent 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
x-php-ob-level 
"1"

Request Content

Request content not available (it was retrieved as a resource).

Response

Response Headers

Header Value
cache-control 
"no-cache, private"
content-type 
"text/html; charset=UTF-8"
date 
"Wed, 16 Apr 2025 07:47:22 GMT"
link 
"</build/runtime.js>; rel="preload"; as="script",</build/644.js>; rel="preload"; as="script",</build/502.js>; rel="preload"; as="script",</build/app.js>; rel="preload"; as="script",</build/view-more.js>; rel="preload"; as="script",</build/term-condition.js>; rel="preload"; as="script",</build/contact.js>; rel="preload"; as="script",</build/scroll-infinite-article.js>; rel="preload"; as="script",</build/app.css>; rel="preload"; as="style",</build/cookie-style.css>; rel="preload"; as="style",</build/term-condition-css.css>; rel="preload"; as="style",</build/contact-css.css>; rel="preload"; as="style",</build/comment-css.css>; rel="preload"; as="style""
x-debug-token 
"71002e"

Cookies

Request Cookies

Key Value
PHPSESSID 
"c3quk9sn34egg4bucduk6a49m2"

Response Cookies

No response cookies

Session 6

Session Metadata

Key Value
Created 
"Wed, 16 Apr 25 07:47:09 +0000"
Last used 
"Wed, 16 Apr 25 07:47:21 +0000"
Lifetime 
0

Session Attributes

Attribute Value
_csrf/https-comment 
"LQR91eLtBw3j6Paqhz0_ulQjgbf66pZi-5HCuMO0IPA"
_csrf/https-cookie_accept 
"GM4kd8x9uHfQhmaWCkk1XBRZka_EzNkje61brYP_tH8"

Session Usage

6 Usages
Stateless check enabled
Usage
Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:76
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:79
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:52
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:56
Show trace 
[
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 181
    "function" => "show"
    "class" => "App\Controller\ArticleController"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 76
    "function" => "handleRaw"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/Kernel.php"
    "line" => 197
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/runtime/Runner/Symfony/HttpKernelRunner.php"
    "line" => 35
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\Kernel"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    "line" => 29
    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
  ]
]
Symfony\Component\Security\Core\Authentication\Token\Storage\UsageTrackingTokenStorage:41
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-core/Authentication/Token/Storage/UsageTrackingTokenStorage.php"
    "line" => 41
    "function" => "getMetadataBag"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/twig-bridge/AppVariable.php"
    "line" => 103
    "function" => "getToken"
    "class" => "Symfony\Component\Security\Core\Authentication\Token\Storage\UsageTrackingTokenStorage"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/Extension/CoreExtension.php"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/var/cache/dev/twig/a4/a456f2f504a18cd81037fa69e543310c.php"
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    "function" => "twig_get_attribute"
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    "function" => "displayWithErrorHandling"
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    "function" => "doRenderView"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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    "function" => "render"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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    "function" => "renderHeader"
    "class" => "App\Controller\AppController"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpCache/SubRequestHandler.php"
    "line" => 86
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/Fragment/InlineFragmentRenderer.php"
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    "function" => "render"
    "class" => "Symfony\Component\HttpKernel\Fragment\FragmentHandler"
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    "function" => "displayBlock"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/TemplateWrapper.php"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/twig/twig/src/Environment.php"
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    "function" => "render"
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    "function" => "render"
    "class" => "Twig\Environment"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/framework-bundle/Controller/AbstractController.php"
    "line" => 453
    "function" => "doRenderView"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/framework-bundle/Controller/AbstractController.php"
    "line" => 253
    "function" => "doRender"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/src/Controller/ArticleController.php"
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    "function" => "render"
    "class" => "Symfony\Bundle\FrameworkBundle\Controller\AbstractController"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 181
    "function" => "show"
    "class" => "App\Controller\ArticleController"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 76
    "function" => "handleRaw"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/Kernel.php"
    "line" => 197
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/runtime/Runner/Symfony/HttpKernelRunner.php"
    "line" => 35
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\Kernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    "line" => 29
    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
  ]
]
Symfony\Component\Security\Http\Firewall\ContextListener:171
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-http/Firewall/ContextListener.php"
    "line" => 171
    "function" => "remove"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/Debug/WrappedListener.php"
    "line" => 116
    "function" => "onKernelResponse"
    "class" => "Symfony\Component\Security\Http\Firewall\ContextListener"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 220
    "function" => "__invoke"
    "class" => "Symfony\Component\EventDispatcher\Debug\WrappedListener"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 56
    "function" => "callListeners"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/Debug/TraceableEventDispatcher.php"
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    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 214
    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\Debug\TraceableEventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 202
    "function" => "filterResponse"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
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    "function" => "handleRaw"
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]

Flashes

Flashes

No flash messages were created.

Server Parameters

Server Parameters

Defined in .env

Key Value
APP_ENV 
"dev"
APP_SECRET 
"0a988e63f011514eaabfc650b599af4d"
CORS_ALLOW_ORIGIN 
"*"
DATABASE_URL 
"mysql://bbndb_rctuser:33F5W25z40or0f7@localhost:3306/rct_bbntimes"
GOOGLE_RECAPTCHA_SECRET_KEY 
"6LdV5fgpAAAAANxzTG8ZMfIjil1wu-1vrQvnUt-x"
GOOGLE_RECAPTCHA_SITE_KEY 
"6LdV5fgpAAAAAENKcn73MJAhQrbtQeqgyC4wDLMP"
MAILER_DSN 
"smtp://no-reply%40rct.dev.bbntimes.com:Bl6%26gLD48%26Of919@rct.dev.bbntimes.com:465"
MARIADB_PASSWORD 
"i!87pK&!85ezc8"

Defined as regular env variables

Key Value
APP_DEBUG 
"1"
BASE 
"/public"
CONTEXT_DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
CONTEXT_PREFIX 
""
DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
FCGI_ROLE 
"RESPONDER"
GATEWAY_INTERFACE 
"CGI/1.1"
HTTPS 
"on"
HTTP_ACCEPT 
"*/*"
HTTP_ACCEPT_ENCODING 
"gzip, br, zstd, deflate"
HTTP_CONNECTION 
"close"
HTTP_COOKIE 
"PHPSESSID=c3quk9sn34egg4bucduk6a49m2"
HTTP_HOST 
"rct.dev.bbntimes.com"
HTTP_USER_AGENT 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
PATH 
"/usr/local/sbin:/usr/local/bin:/usr/sbin:/usr/bin:/sbin:/bin:/snap/bin"
PHP_SELF 
"/public/index.php"
PP_CUSTOM_PHP_CGI_INDEX 
"plesk-php81-fastcgi"
PP_CUSTOM_PHP_INI 
"/var/www/vhosts/system/rct.dev.bbntimes.com/etc/php.ini"
QUERY_STRING 
""
REDIRECT_BASE 
"/public"
REDIRECT_HTTPS 
"on"
REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_HTTPS 
"on"
REDIRECT_REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
REDIRECT_REDIRECT_SCRIPT_URL 
"/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
REDIRECT_REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_REDIRECT_STATUS 
"200"
REDIRECT_REDIRECT_UNIQUE_ID 
"Z_9gimge1xMBiYOLLKJawgAAAEc"
REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
REDIRECT_SCRIPT_URL 
"/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_STATUS 
"200"
REDIRECT_UNIQUE_ID 
"Z_9gimge1xMBiYOLLKJawgAAAEc"
REDIRECT_URL 
"/public/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
REMOTE_ADDR 
"18.116.45.122"
REMOTE_PORT 
"48122"
REQUEST_METHOD 
"GET"
REQUEST_SCHEME 
"https"
REQUEST_TIME 
1744789642
REQUEST_TIME_FLOAT 
1744789642.0372
REQUEST_URI 
"/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
SCRIPT_FILENAME 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
SCRIPT_NAME 
"/public/index.php"
SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
SCRIPT_URL 
"/companies/4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
SERVER_ADDR 
"5.196.1.209"
SERVER_ADMIN 
"[no address given]"
SERVER_NAME 
"rct.dev.bbntimes.com"
SERVER_PORT 
"443"
SERVER_PROTOCOL 
"HTTP/1.1"
SERVER_SIGNATURE 
"<address>Apache Server at rct.dev.bbntimes.com Port 443</address>\n"
SERVER_SOFTWARE 
"Apache"
SSL_TLS_SNI 
"rct.dev.bbntimes.com"
SYMFONY_DOTENV_VARS 
"APP_ENV,APP_SECRET,DATABASE_URL,MARIADB_PASSWORD,CORS_ALLOW_ORIGIN,MAILER_DSN,GOOGLE_RECAPTCHA_SECRET_KEY,GOOGLE_RECAPTCHA_SITE_KEY"
UNIQUE_ID 
"Z_9gimge1xMBiYOLLKJawgAAAEc"

Sub Requests 6

CookieController :: renderAnalysis (token = 6c2da2)

Key Value
_controller 
"App\Controller\CookieController::renderAnalysis"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"71a46b"

AppController :: renderHeader (token = fefa75)

Key Value
_controller 
"App\Controller\AppController::renderHeader"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"dcaa33"
slug 
"home"

ArticleController :: trendingArticle (token = 9fa875)

Key Value
_controller 
"App\Controller\ArticleController::trendingArticle"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"5c6d96"
category 
"Companies"

ArticleController :: relatedArticles (token = 451b3a)

Key Value
_controller 
"App\Controller\ArticleController::relatedArticles"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"0db7f0"
current_article 
App\Entity\Article {#1094
  -id: 11084
  -title: "4 Ways Infrastructure Will Heighten Customer Experience in our Emerging New World"
  -slug: "4-ways-infrastructure-will-heighten-customer-experience-in-our-emerging-new-world"
  -introtext: "<p>The world is waiting and wondering.</p>\r\n"
  -content: """
    \r\n
    <p>What's next? How do we rewrite our business playbooks? How do we stay ahead of customer expectations in a world unfolding, rearranging, evolving?</p>\r\n
    <p>After attending IBM's&nbsp;<a href="https://www.ibm.com/events/think/?utm_medium=OSocial&amp;utm_source=Linkedin&amp;utm_content=000019DR&amp;utm_term=10001376&amp;utm_id=Think+2020+Social+VIP+Helen+Yu&amp;cm_mmc=OSocial_Linkedin-_-Systems_Systems+-+Infrastructure-_-WW_WW-_-Think+2020+Social+VIP+Helen+Yu&amp;cm_mmca1=000019DR&amp;cm_mmca2=10001376" target="_blank" rel="nofollow noopener">Think 2020</a>&nbsp;digital conference (virtually, of course), I walked away feeling emboldened about the future, particularly after hearing two industry veterans share their views on enterprise infrastructure:&nbsp;<a href="https://www.linkedin.com/in/tomrosamilia/" target="_blank" rel="noopener">Tom Rosamilia</a>&nbsp;is Senior Vice President for&nbsp;<a href="https://www.ibm.com/it-infrastructure?utm_medium=OSocial&amp;utm_source=Linkedin&amp;utm_content=000019DR&amp;utm_term=10001376&amp;utm_id=Think-2020-Social-VIP-Helen-Yu&amp;cm_mmc=OSocial_Linkedin-_-Systems_Systems+-+Infrastructure-_-WW_WW-_-Think-2020-Social-VIP-Helen-Yu&amp;cm_mmca1=000019DR&amp;cm_mmca2=10001376" target="_blank" rel="nofollow noopener">IBM Systems</a>&nbsp;and co-leader of IBM’s response team for COVID-19. Ashley Pettit is CIO and Senior Vice President of enterprise technology for State Farm Mutual Automobile Insurance Companies.&nbsp;<a href="https://www.ibm.com/events/think/watch/replay/126550863/?utm_medium=OSocial&amp;utm_source=Linkedin&amp;utm_content=000019DR&amp;utm_term=10001376&amp;utm_id=Think-2020-Social-VIP-Helen-Yu&amp;cm_mmc=OSocial_Linkedin-_-Systems_Systems+-+Infrastructure-_-WW_WW-_-Think-2020-Social-VIP-Helen-Yu&amp;cm_mmca1=000019DR&amp;cm_mmca2=10001376" target="_blank" rel="nofollow noopener">You can watch their session, “<em>Leading Through Change and the Critical Role of Infrastructure”,&nbsp;</em>here.</a></p>\r\n
    <p>They talked about the role of infrastructure in a time of unprecedented change, which meant expected topics like <a href="technology/artificial-intelligence-on-premises-vs-cloud" target="_blank" rel="noopener">AI, cloud</a>, APIs, Linux,<a href="technology/why-cybersecurity-is-not-fixed-yet" target="_blank" rel="noopener"> cybersecurity</a>, and legacy systems.</p>\r\n
    <p>What pleasantly surprised me, however, was how they connected infrastructure best practices to the customer experience. This is the sandbox I play in as chief customer officer. Ashley's overarching points included digital transformation enabling "valuable and personalized customer experiences by integrating remarkable technology with remarkable relationships" and how "evolving to serve customers means evolving how we think and work -- in technology, process and partnerships."</p>\r\n
    <p>We've catapulted way beyond<a href="technology/how-to-build-a-successful-big-data-strategy" target="_blank" rel="noopener"> IT data</a> and resources being shared across an enterprise. Infrastructure is going to help us serve customers in ways we've never seen before. Here are four imperatives to that point.</p>\r\n
    <h2><strong>1. Resilient, Flexible Environments Adapt to Changing Customer Behavior</strong></h2>\r\n
    <p>Tracking customer behavior is nothing new. What's changed is a buyer environment in chaos resulting in bigger carts, massive demand spikes for some retailers, higher than normal call volume, and more mobile and on-demand clients.</p>\r\n
    <p>Of course, these are today's trends. Six months from now? Anybody's guess. Therein lies the lesson. Resilient, flexible environments give us adaptive opportunities.</p>\r\n
    <p>For example, State Farm began shifting away from patterns of custom software delivery and on-premises in data center solutions to take advantage of more innovative SaaS cloud solutions for faster, simpler and easier customer interactions.</p>\r\n
    <h2><strong>2. Building a New Skill Set in your Workforce is an Exciting Opportunity</strong></h2>\r\n
    <p>Some might look at AI and machine learning as a threat to jobs, but I see it as an opportunity to build a new skill set within organizations. State Farm started with prototypes of how to integrate AI and machine learning in property and casualty claims work. They sought to leverage technology to improve efficiency and more seamless CX -- a tall order considering the company has more than 100 products, more than 80 million policies and 19,000 agents who are independent contractors.</p>\r\n
    <p>In the new post-COVID world, State Farm is seeking to meet customer expectations like faster response time and prepare for new ways the company interacts with customers like an increase in digital interactions. Changes like these will require new and different skills.</p>\r\n
    <p>Ashley pointed out that continuous learning for its workforce is key with more of an outside-in approach working with partners like IBM.</p>\r\n
    <h2><strong>3. An End-to-End Customer Experience Demands Soul-Searching Questions</strong></h2>\r\n
    <p>Throughout the presentation, I jotted down questions both Tom and Ashley posed within their organizations. Strung together, these make a good checklist by which to elevate the customer experience through infrastructure.</p>\r\n
    <p>• How do we approach the&nbsp;<a href="https://www.ibm.com/it-infrastructure/z/education/what-is-a-mainframe?utm_medium=OSocial&amp;utm_source=Linkedin&amp;utm_content=000019DR&amp;utm_term=10001376&amp;utm_id=Think-2020-Social-VIP-Helen-Yu&amp;cm_mmc=OSocial_Linkedin-_-Systems_Systems+-+Infrastructure-_-WW_WW-_-Think-2020-Social-VIP-Helen-Yu&amp;cm_mmca1=000019DR&amp;cm_mmca2=10001376" target="_blank" rel="nofollow noopener">mainframe</a>&nbsp;differently? How do we pull it forward?</p>\r\n
    <p>• How do we expose APIs on the mainframe to make it easier for us to interact?</p>\r\n
    <p>• How do we provide the same rationale in our engineering practices such as building CICD pipelines on the mainframe?</p>\r\n
    <p>• What is the next chapter of&nbsp;<a href="https://www.ibm.com/it-infrastructure/us-en/resources/hybrid-multicloud-infrastructure-strategy/?utm_medium=OSocial&amp;utm_source=Linkedin&amp;utm_content=000019DR&amp;utm_term=10001376&amp;utm_id=Think-2020-Social-VIP-Helen-Yu&amp;cm_mmc=OSocial_Linkedin-_-Systems_Systems+-+Infrastructure-_-WW_WW-_-Think-2020-Social-VIP-Helen-Yu&amp;cm_mmca1=000019DR&amp;cm_mmca2=10001376" target="_blank" rel="nofollow noopener">hybrid multi cloud</a>&nbsp;and AI?</p>\r\n
    <p>• How can we leverage our greatest strides forward and bring them with us into the future?</p>\r\n
    <h2><strong>4. A Growth Mindset Aligns Infrastructure, People and the Future</strong></h2>\r\n
    <p>In his keynote address for Think Digital, IBM CEO Arvind Krishna pointed out that digital transformation has gone from a runway marked by years to mere months. Daunting. But then I remember Ashley's advice that the best lesson is to get started. She said, "Whether you've nailed down the right spot, don't wait. Having a sense of urgency to enable new capabilities has never been more critical. The outside-in view and challenging ourselves and continuous improvement is our new normal."</p>\r\n
    <p>State Farm's digital transformation journey started five years ago. It is, as Ashley says, more than online channels and access points. It is having a growth mindset by reimagining services, technology, data and culture. This is a great way to look at the future.</p>\r\n
    <p>Centenarians like IBM (108) and State Farm (98) must prove they can solve new problems with new solutions. It feels good to lean on their experience while also seeing their younger, innovative side putting forth a clear vision for the future. IBM is clearly doing this on the infrastructure side.</p>\r\n
    <p>What's next? No one knows. Our only certainty is the vital task of keeping the customer at the center. Doing so means that no matter the change in our world, we will serve the people who choose us and continue to heighten their experience.</p>
    """
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    date: 2022-03-20 16:35:08.0 UTC (+00:00)
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  -category: App\Entity\Category {#445 …}
  -status: "published"
  -imageCard: Proxies\__CG__\App\Entity\File {#1184 …}
  -ImageHeader: Proxies\__CG__\App\Entity\File {#1184 …}
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    date: 2022-03-20 16:34:00.0 UTC (+00:00)
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  -metakey: "4 Ways Infrastructure Will Heighten Customer Experience in our Emerging New World"
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AppController :: renderFooter (token = 314bb5)

Key Value
_controller 
"App\Controller\AppController::renderFooter"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"6d9aab"

CookieController :: renderCookie (token = 76947b)

Key Value
_controller 
"App\Controller\CookieController::renderCookie"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"53aad6"