GET https://rct.dev.bbntimes.com/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy

Response
200 OK
IP
18.118.207.114
Profiled on
Token
afae9c

ArticleController :: show

Request

GET Parameters

None

POST Parameters

None

Uploaded Files

None

Request Attributes

Key Value
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"App\Controller\ArticleController::show"
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"_security_main"
_stopwatch_token 
"e385b5"
category 
"companies"
slug 
"the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"

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Header Value
accept 
"*/*"
accept-encoding 
"gzip, br, zstd, deflate"
connection 
"close"
cookie 
"PHPSESSID=fcu8gcukmks3lhs7v02nvu7nq9"
host 
"rct.dev.bbntimes.com"
user-agent 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
x-php-ob-level 
"1"

Request Content

Request content not available (it was retrieved as a resource).

Response

Response Headers

Header Value
cache-control 
"no-cache, private"
content-type 
"text/html; charset=UTF-8"
date 
"Thu, 17 Apr 2025 05:27:22 GMT"
link 
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x-debug-token 
"afae9c"

Cookies

Request Cookies

Key Value
PHPSESSID 
"fcu8gcukmks3lhs7v02nvu7nq9"

Response Cookies

No response cookies

Session 6

Session Metadata

Key Value
Created 
"Thu, 17 Apr 25 05:27:14 +0000"
Last used 
"Thu, 17 Apr 25 05:27:21 +0000"
Lifetime 
0

Session Attributes

Attribute Value
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_csrf/https-cookie_accept 
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Session Usage

6 Usages
Stateless check enabled
Usage
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:79
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:52
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:56
Show trace 
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    "line" => 181
    "function" => "show"
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    "function" => "run"
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    ]
    "function" => "require_once"
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]
Symfony\Component\Security\Core\Authentication\Token\Storage\UsageTrackingTokenStorage:41
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-core/Authentication/Token/Storage/UsageTrackingTokenStorage.php"
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    "function" => "getMetadataBag"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
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    "function" => "run"
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    ]
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]
Symfony\Component\Security\Http\Firewall\ContextListener:171
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-http/Firewall/ContextListener.php"
    "line" => 171
    "function" => "remove"
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    "function" => "onKernelResponse"
    "class" => "Symfony\Component\Security\Http\Firewall\ContextListener"
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    "function" => "__invoke"
    "class" => "Symfony\Component\EventDispatcher\Debug\WrappedListener"
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    "function" => "callListeners"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
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    "function" => "dispatch"
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  [
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    "function" => "filterResponse"
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Flashes

Flashes

No flash messages were created.

Server Parameters

Server Parameters

Defined in .env

Key Value
APP_ENV 
"dev"
APP_SECRET 
"0a988e63f011514eaabfc650b599af4d"
CORS_ALLOW_ORIGIN 
"*"
DATABASE_URL 
"mysql://bbndb_rctuser:33F5W25z40or0f7@localhost:3306/rct_bbntimes"
GOOGLE_RECAPTCHA_SECRET_KEY 
"6LdV5fgpAAAAANxzTG8ZMfIjil1wu-1vrQvnUt-x"
GOOGLE_RECAPTCHA_SITE_KEY 
"6LdV5fgpAAAAAENKcn73MJAhQrbtQeqgyC4wDLMP"
MAILER_DSN 
"smtp://no-reply%40rct.dev.bbntimes.com:Bl6%26gLD48%26Of919@rct.dev.bbntimes.com:465"
MARIADB_PASSWORD 
"i!87pK&!85ezc8"

Defined as regular env variables

Key Value
APP_DEBUG 
"1"
BASE 
"/public"
CONTEXT_DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
CONTEXT_PREFIX 
""
DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
FCGI_ROLE 
"RESPONDER"
GATEWAY_INTERFACE 
"CGI/1.1"
HTTPS 
"on"
HTTP_ACCEPT 
"*/*"
HTTP_ACCEPT_ENCODING 
"gzip, br, zstd, deflate"
HTTP_CONNECTION 
"close"
HTTP_COOKIE 
"PHPSESSID=fcu8gcukmks3lhs7v02nvu7nq9"
HTTP_HOST 
"rct.dev.bbntimes.com"
HTTP_USER_AGENT 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
PATH 
"/usr/local/sbin:/usr/local/bin:/usr/sbin:/usr/bin:/sbin:/bin:/snap/bin"
PHP_SELF 
"/public/index.php"
PP_CUSTOM_PHP_CGI_INDEX 
"plesk-php81-fastcgi"
PP_CUSTOM_PHP_INI 
"/var/www/vhosts/system/rct.dev.bbntimes.com/etc/php.ini"
QUERY_STRING 
""
REDIRECT_BASE 
"/public"
REDIRECT_HTTPS 
"on"
REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_HTTPS 
"on"
REDIRECT_REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
REDIRECT_REDIRECT_SCRIPT_URL 
"/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
REDIRECT_REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_REDIRECT_STATUS 
"200"
REDIRECT_REDIRECT_UNIQUE_ID 
"aACRNxg5MGFa8S8pVm6EUgAAAEs"
REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
REDIRECT_SCRIPT_URL 
"/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_STATUS 
"200"
REDIRECT_UNIQUE_ID 
"aACRNxg5MGFa8S8pVm6EUgAAAEs"
REDIRECT_URL 
"/public/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
REMOTE_ADDR 
"18.118.207.114"
REMOTE_PORT 
"47939"
REQUEST_METHOD 
"GET"
REQUEST_SCHEME 
"https"
REQUEST_TIME 
1744867639
REQUEST_TIME_FLOAT 
1744867639.9083
REQUEST_URI 
"/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
SCRIPT_FILENAME 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
SCRIPT_NAME 
"/public/index.php"
SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
SCRIPT_URL 
"/companies/the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
SERVER_ADDR 
"5.196.1.209"
SERVER_ADMIN 
"[no address given]"
SERVER_NAME 
"rct.dev.bbntimes.com"
SERVER_PORT 
"443"
SERVER_PROTOCOL 
"HTTP/1.1"
SERVER_SIGNATURE 
"<address>Apache Server at rct.dev.bbntimes.com Port 443</address>\n"
SERVER_SOFTWARE 
"Apache"
SSL_TLS_SNI 
"rct.dev.bbntimes.com"
SYMFONY_DOTENV_VARS 
"APP_ENV,APP_SECRET,DATABASE_URL,MARIADB_PASSWORD,CORS_ALLOW_ORIGIN,MAILER_DSN,GOOGLE_RECAPTCHA_SECRET_KEY,GOOGLE_RECAPTCHA_SITE_KEY"
UNIQUE_ID 
"aACRNxg5MGFa8S8pVm6EUgAAAEs"

Sub Requests 6

CookieController :: renderAnalysis (token = b0d9c5)

Key Value
_controller 
"App\Controller\CookieController::renderAnalysis"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"25dc63"

AppController :: renderHeader (token = 3e9eea)

Key Value
_controller 
"App\Controller\AppController::renderHeader"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"3810b9"
slug 
"home"

ArticleController :: trendingArticle (token = 52e9ac)

Key Value
_controller 
"App\Controller\ArticleController::trendingArticle"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"f1b7db"
category 
"Companies"

ArticleController :: relatedArticles (token = 97675c)

Key Value
_controller 
"App\Controller\ArticleController::relatedArticles"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"fb5e80"
current_article 
App\Entity\Article {#1094
  -id: 14647
  -title: "The Benefits of Analyzing Your Competitors’ Digital Marketing Strategy"
  -slug: "the-benefits-of-analyzing-your-competitors-digital-marketing-strategy"
  -introtext: "<p>A recent report found that the digital marketing industry will be worth more than <a href="https://www.expertmarketresearch.com/reports/digital-marketing-market" target="_blank" rel="noopener">$671 billion by 2028</a>.</p>\r\n"
  -content: """
    \r\n
    <p>Internet advertising is both the present and the future when it comes to gaining more customers.</p>\r\n
    <p>But do you know the benefits of using competitor analysis to understand your rival's digital marketing strategy? Ignoring this aspect could mean you miss out on crucial information and begin to fall behind your competition.&nbsp;</p>\r\n
    <p>There's no need to worry, as we're going to explain how this technique can give you a vital edge.</p>\r\n
    <p>Keep reading to learn more.&nbsp;</p>\r\n
    <h2>Find New Marketing Ideas</h2>\r\n
    <p><img src="/images/Find_New_Marketing_Ideas.png" alt="Find_New_Marketing_Ideas.png" width="600" height="412" /></p>\r\n
    <p>One of the most useful advantages of performing a competitor analysis is that you can identify new marketing ideas. For example, you may notice that a rival mostly uses video ads rather than static images to promote a product, or that they email free trial offers to bring in more customers.&nbsp;</p>\r\n
    <p>If you don't currently use these techniques, this could be the reason your competitors are gaining a larger share of the market. By identifying practices that work effectively, you can make these a core part of your <a href="https://business.adobe.com/blog/basics/account-based-marketing" target="_blank" rel="noopener">account based marketing</a> strategy.&nbsp;</p>\r\n
    <h2>Learn More About Your Target Audience</h2>\r\n
    <p>If you know that a rival company is successful, you'll want to understand why customers are choosing them over your business. By looking at what competitors are doing online, you'll be able to learn how they're attracting clients. This will also tell you what potential customers want to see from your company.</p>\r\n
    <p>You can then use this information to create more impressive digital advertising campaigns.&nbsp;</p>\r\n
    <h2>Make Your Business Unique</h2>\r\n
    <p>If you don't differentiate your company from your rivals, customers may not feel there is a good reason to buy from your business. However, if you make unique digital ads, this can set you apart and encourage clients to shop with you. The way to do this is to study how competitors are marketing and make novel ads that are one of a kind.&nbsp;</p>\r\n
    <p>This should be an ongoing process to help you maximize your online marketing revenues.&nbsp;</p>\r\n
    <h2>Make Your Pricing More Competitive</h2>\r\n
    <p>If customers think the prices listed on your site are too high, they may simply click on a rival's ad. But if you regularly check how much your competitors are charging, you can change the prices on your website. Although it may only take a few minutes, this technique can have a powerful impact.</p>\r\n
    <h2>Fine-Tune Your Digital Marketing Strategy</h2>\r\n
    <p><img src="/images/Fine-Tune_Your_Digital_Marketing_Strategy.jpg" alt="Fine-Tune_Your_Digital_Marketing_Strategy.jpg" width="600" height="410" /></p>\r\n
    <p>Analyzing your competitors' digital marketing strategy can bring a host of terrific advantages. You'll be able to glean new ideas for your own <a href="society/how-to-create-a-customer-first-marketing-campaign" target="_blank" rel="noopener">advertising campaigns</a>, and you'll get a greater understanding of your customer base. There's also the chance to make your company stand out from the crowd, and you may find changing your pricing could have a big impact.</p>\r\n
    <p>When designing your next marketing strategy, make sure you carry out a competitor analysis to get the best results.&nbsp;</p>\r\n
    <p>If you've enjoyed reading this digital marketing article, check out more of our helpful blog posts before you go.</p>
    """
  -user: Proxies\__CG__\App\Entity\User {#1092 …}
  -createdAt: DateTime @1686646181 {#1145
    date: 2023-06-13 08:49:41.0 UTC (+00:00)
  }
  -updatedAt: DateTime @1686646222 {#1150
    date: 2023-06-13 08:50:22.0 UTC (+00:00)
  }
  -deletedAt: null
  -category: App\Entity\Category {#445 …}
  -status: "published"
  -imageCard: Proxies\__CG__\App\Entity\File {#1184 …}
  -ImageHeader: Proxies\__CG__\App\Entity\File {#1184 …}
  -featured: false
  -mainView: false
  -clicks: 3497
  -comments: Doctrine\ORM\PersistentCollection {#1125 …}
  -reviewed_at: DateTime @1686646181 {#1148
    date: 2023-06-13 08:49:41.0 UTC (+00:00)
  }
  -metakey: "The Benefits of Analyzing Your Competitors’ Digital Marketing Strategy"
  -metadesc: "A recent report found that the digital marketing industry will be worth more than $671 billion by 2028."
  -robots: null
  -publishedAt: DateTime @1686646181 {#1147
    date: 2023-06-13 08:49:41.0 UTC (+00:00)
  }
  -canonical: null
  -superTag: null
}

AppController :: renderFooter (token = fa483f)

Key Value
_controller 
"App\Controller\AppController::renderFooter"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"572c6e"

CookieController :: renderCookie (token = 8d4e57)

Key Value
_controller 
"App\Controller\CookieController::renderCookie"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"cc832d"