GET https://rct.dev.bbntimes.com/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right

Response
200 OK
IP
18.216.100.123
Profiled on
Token
b26dc8

ArticleController :: show

Request

GET Parameters

None

POST Parameters

None

Uploaded Files

None

Request Attributes

Key Value
_controller 
"App\Controller\ArticleController::show"
_firewall_context 
"security.firewall.map.context.main"
_links 
Symfony\Component\WebLink\GenericLinkProvider {#3621
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      -attributes: [
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    3740 => Symfony\Component\WebLink\Link {#3740
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      -rel: [
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      -attributes: [
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    3739 => Symfony\Component\WebLink\Link {#3739
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      -rel: [
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      -attributes: [
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      ]
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    3738 => Symfony\Component\WebLink\Link {#3738
      -href: "/build/app.js"
      -rel: [
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      -attributes: [
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      -rel: [
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      -attributes: [
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    3736 => Symfony\Component\WebLink\Link {#3736
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      -rel: [
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      ]
      -attributes: [
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      ]
    }
    3735 => Symfony\Component\WebLink\Link {#3735
      -href: "/build/contact.js"
      -rel: [
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      ]
      -attributes: [
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      ]
    }
    3734 => Symfony\Component\WebLink\Link {#3734
      -href: "/build/scroll-infinite-article.js"
      -rel: [
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      ]
      -attributes: [
        "as" => "script"
      ]
    }
    3733 => Symfony\Component\WebLink\Link {#3733
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      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
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      ]
    }
    3732 => Symfony\Component\WebLink\Link {#3732
      -href: "/build/cookie-style.css"
      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
        "as" => "style"
      ]
    }
    3731 => Symfony\Component\WebLink\Link {#3731
      -href: "/build/term-condition-css.css"
      -rel: [
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      ]
      -attributes: [
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      ]
    }
    3730 => Symfony\Component\WebLink\Link {#3730
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      -rel: [
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      -attributes: [
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      ]
    }
    3729 => Symfony\Component\WebLink\Link {#3729
      -href: "/build/comment-css.css"
      -rel: [
        "preload" => "preload"
      ]
      -attributes: [
        "as" => "style"
      ]
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}
_route 
"article_show"
_route_params 
[
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]
_security_firewall_run 
"_security_main"
_stopwatch_token 
"1961ee"
category 
"companies"
slug 
"why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"

Request Headers

Header Value
accept 
"*/*"
accept-encoding 
"gzip, br, zstd, deflate"
connection 
"close"
cookie 
"PHPSESSID=3260vrl8vg9bro0uj5jtn64kbi"
host 
"rct.dev.bbntimes.com"
user-agent 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
x-php-ob-level 
"1"

Request Content

Request content not available (it was retrieved as a resource).

Response

Response Headers

Header Value
cache-control 
"no-cache, private"
content-type 
"text/html; charset=UTF-8"
date 
"Sat, 22 Feb 2025 13:23:58 GMT"
link 
"</build/runtime.js>; rel="preload"; as="script",</build/644.js>; rel="preload"; as="script",</build/502.js>; rel="preload"; as="script",</build/app.js>; rel="preload"; as="script",</build/view-more.js>; rel="preload"; as="script",</build/term-condition.js>; rel="preload"; as="script",</build/contact.js>; rel="preload"; as="script",</build/scroll-infinite-article.js>; rel="preload"; as="script",</build/app.css>; rel="preload"; as="style",</build/cookie-style.css>; rel="preload"; as="style",</build/term-condition-css.css>; rel="preload"; as="style",</build/contact-css.css>; rel="preload"; as="style",</build/comment-css.css>; rel="preload"; as="style""
x-debug-token 
"b26dc8"

Cookies

Request Cookies

Key Value
PHPSESSID 
"3260vrl8vg9bro0uj5jtn64kbi"

Response Cookies

No response cookies

Session 6

Session Metadata

Key Value
Created 
"Sat, 22 Feb 25 13:23:53 +0000"
Last used 
"Sat, 22 Feb 25 13:23:54 +0000"
Lifetime 
0

Session Attributes

Attribute Value
_csrf/https-comment 
"4ehGcaK0-ReHvDUdxNFYWU-MZTHOu76Zo6pkVmCBS10"
_csrf/https-cookie_accept 
"uTbtWoTa87t2083s5r3I9JS_6jOxfH7zy-4ZE7KQalc"

Session Usage

6 Usages
Stateless check enabled
Usage
Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:76
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:79
Show trace 
[
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:52
Show trace 
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Symfony\Component\Security\Csrf\TokenStorage\SessionTokenStorage:56
Show trace 
[
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 181
    "function" => "show"
    "class" => "App\Controller\ArticleController"
    "type" => "->"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 76
    "function" => "handleRaw"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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    "line" => 197
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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    "line" => 35
    "function" => "handle"
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    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    "line" => 29
    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
    "type" => "->"
  ]
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    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
  ]
]
Symfony\Component\Security\Core\Authentication\Token\Storage\UsageTrackingTokenStorage:41
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-core/Authentication/Token/Storage/UsageTrackingTokenStorage.php"
    "line" => 41
    "function" => "getMetadataBag"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/twig-bridge/AppVariable.php"
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    "function" => "getToken"
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    "function" => "twig_get_attribute"
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    "function" => "handle"
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  [
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
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    "function" => "show"
    "class" => "App\Controller\ArticleController"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 76
    "function" => "handleRaw"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
    "type" => "->"
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  [
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    "line" => 197
    "function" => "handle"
    "class" => "Symfony\Component\HttpKernel\HttpKernel"
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  [
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    "function" => "handle"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
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    "function" => "run"
    "class" => "Symfony\Component\Runtime\Runner\Symfony\HttpKernelRunner"
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  [
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    "line" => 5
    "args" => [
      "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/autoload_runtime.php"
    ]
    "function" => "require_once"
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]
Symfony\Component\Security\Http\Firewall\ContextListener:171
Show trace 
[
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/security-http/Firewall/ContextListener.php"
    "line" => 171
    "function" => "remove"
    "class" => "Symfony\Component\HttpFoundation\Session\Session"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/Debug/WrappedListener.php"
    "line" => 116
    "function" => "onKernelResponse"
    "class" => "Symfony\Component\Security\Http\Firewall\ContextListener"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 220
    "function" => "__invoke"
    "class" => "Symfony\Component\EventDispatcher\Debug\WrappedListener"
    "type" => "->"
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  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/event-dispatcher/EventDispatcher.php"
    "line" => 56
    "function" => "callListeners"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
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  [
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    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\EventDispatcher"
    "type" => "->"
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    "function" => "dispatch"
    "class" => "Symfony\Component\EventDispatcher\Debug\TraceableEventDispatcher"
    "type" => "->"
  ]
  [
    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
    "line" => 202
    "function" => "filterResponse"
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    "type" => "->"
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    "file" => "/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/vendor/symfony/http-kernel/HttpKernel.php"
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Flashes

Flashes

No flash messages were created.

Server Parameters

Server Parameters

Defined in .env

Key Value
APP_ENV 
"dev"
APP_SECRET 
"0a988e63f011514eaabfc650b599af4d"
CORS_ALLOW_ORIGIN 
"*"
DATABASE_URL 
"mysql://bbndb_rctuser:33F5W25z40or0f7@localhost:3306/rct_bbntimes"
GOOGLE_RECAPTCHA_SECRET_KEY 
"6LdV5fgpAAAAANxzTG8ZMfIjil1wu-1vrQvnUt-x"
GOOGLE_RECAPTCHA_SITE_KEY 
"6LdV5fgpAAAAAENKcn73MJAhQrbtQeqgyC4wDLMP"
MAILER_DSN 
"smtp://no-reply%40rct.dev.bbntimes.com:Bl6%26gLD48%26Of919@rct.dev.bbntimes.com:465"
MARIADB_PASSWORD 
"i!87pK&!85ezc8"

Defined as regular env variables

Key Value
APP_DEBUG 
"1"
BASE 
"/public"
CONTEXT_DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
CONTEXT_PREFIX 
""
DOCUMENT_ROOT 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com"
FCGI_ROLE 
"RESPONDER"
GATEWAY_INTERFACE 
"CGI/1.1"
HTTPS 
"on"
HTTP_ACCEPT 
"*/*"
HTTP_ACCEPT_ENCODING 
"gzip, br, zstd, deflate"
HTTP_CONNECTION 
"close"
HTTP_COOKIE 
"PHPSESSID=3260vrl8vg9bro0uj5jtn64kbi"
HTTP_HOST 
"rct.dev.bbntimes.com"
HTTP_USER_AGENT 
"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)"
PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
PATH 
"/usr/local/sbin:/usr/local/bin:/usr/sbin:/usr/bin:/sbin:/bin:/snap/bin"
PHP_SELF 
"/public/index.php"
PP_CUSTOM_PHP_CGI_INDEX 
"plesk-php81-fastcgi"
PP_CUSTOM_PHP_INI 
"/var/www/vhosts/system/rct.dev.bbntimes.com/etc/php.ini"
QUERY_STRING 
""
REDIRECT_BASE 
"/public"
REDIRECT_HTTPS 
"on"
REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_HTTPS 
"on"
REDIRECT_REDIRECT_PASSENGER_COMPILE_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_PASSENGER_DOWNLOAD_NATIVE_SUPPORT_BINARY 
"0"
REDIRECT_REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
REDIRECT_REDIRECT_SCRIPT_URL 
"/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
REDIRECT_REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_REDIRECT_STATUS 
"200"
REDIRECT_REDIRECT_UNIQUE_ID 
"Z7nP7LiBoyj8JZ8-HGyBDAAAAA0"
REDIRECT_SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
REDIRECT_SCRIPT_URL 
"/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
REDIRECT_SSL_TLS_SNI 
"rct.dev.bbntimes.com"
REDIRECT_STATUS 
"200"
REDIRECT_UNIQUE_ID 
"Z7nP7LiBoyj8JZ8-HGyBDAAAAA0"
REDIRECT_URL 
"/public/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
REMOTE_ADDR 
"18.216.100.123"
REMOTE_PORT 
"2641"
REQUEST_METHOD 
"GET"
REQUEST_SCHEME 
"https"
REQUEST_TIME 
1740230637
REQUEST_TIME_FLOAT 
1740230637.7423
REQUEST_URI 
"/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
SCRIPT_FILENAME 
"/var/www/vhosts/dev.bbntimes.com/rct.dev.bbntimes.com/public/index.php"
SCRIPT_NAME 
"/public/index.php"
SCRIPT_URI 
"https://rct.dev.bbntimes.com/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
SCRIPT_URL 
"/companies/why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
SERVER_ADDR 
"5.196.1.209"
SERVER_ADMIN 
"[no address given]"
SERVER_NAME 
"rct.dev.bbntimes.com"
SERVER_PORT 
"443"
SERVER_PROTOCOL 
"HTTP/1.1"
SERVER_SIGNATURE 
"<address>Apache Server at rct.dev.bbntimes.com Port 443</address>\n"
SERVER_SOFTWARE 
"Apache"
SSL_TLS_SNI 
"rct.dev.bbntimes.com"
SYMFONY_DOTENV_VARS 
"APP_ENV,APP_SECRET,DATABASE_URL,MARIADB_PASSWORD,CORS_ALLOW_ORIGIN,MAILER_DSN,GOOGLE_RECAPTCHA_SECRET_KEY,GOOGLE_RECAPTCHA_SITE_KEY"
UNIQUE_ID 
"Z7nP7LiBoyj8JZ8-HGyBDAAAAA0"

Sub Requests 6

CookieController :: renderAnalysis (token = 721631)

Key Value
_controller 
"App\Controller\CookieController::renderAnalysis"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"f1c32b"

AppController :: renderHeader (token = 6844f6)

Key Value
_controller 
"App\Controller\AppController::renderHeader"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"23d020"
slug 
"home"

ArticleController :: trendingArticle (token = e9a4a5)

Key Value
_controller 
"App\Controller\ArticleController::trendingArticle"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"541fe1"
category 
"Companies"

ArticleController :: relatedArticles (token = 4afd14)

Key Value
_controller 
"App\Controller\ArticleController::relatedArticles"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"21639f"
current_article 
App\Entity\Article {#1094
  -id: 2345
  -title: "Why Most Brands Get VR Wrong. And How They Can Get it Right"
  -slug: "why-most-brands-get-vr-wrong-and-how-they-can-get-it-right"
  -introtext: "<p><span style="color: #000000;">PHD’s 2017 book Merge predicted how a handful of technologies will play a vital role in the inexorable union of man and machine over the next 20 years.</span></p>\r\n"
  -content: """
    \r\n
    <p><span style="color: #000000;">Virtual Reality is one such technology: Active VR users are set to hit 171 million by the end of 2018; spend will reach $143.3 billion by 2020; users are 53% more likely to purchase after encountering a brand in cyberspace.&nbsp;</span></p>\r\n
    <p><span style="color: #000000;">So PHD’s mission in 2018 is clear: to push brands into building capability across this new dynamic canvas.</span></p>\r\n
    <p><span style="color: #000000;">That won’t be easy. Even with Virtual Reality now in the hands [and on the faces] of the masses, many brands aren’t considering VR in their strategy, even when it is great for delivering their core values. Also, it’s all too easy to find half-baked or misguided executions from those who have deployed the technology,</span></p>\r\n
    <p><span style="color: #000000;">In PHD’s ‘Virtual Reality for Brands’ Playbook, we’ve set out to codify what ‘amazing’ looks like in VR. We’ve also affixed ‘crime scene tape’ around abject failures, to act as a salutary lesson to brands considering it.&nbsp;</span></p>\r\n
    <p><span style="color: #000000;">It’s worth giving a condensed version of those rules and regulations here:&nbsp;</span></p>\r\n
    <h2><span style="color: #10228b;">Be Impossible</span></h2>\r\n
    <p><span style="color: #000000;">Start by setting your quality threshold exceedingly high. No one sets out to make appalling brand experiences, but making bad VR is as easy as falling off a virtual log.&nbsp;</span></p>\r\n
    <p><span style="color: #000000;">Hit that threshold by working hard to convey a powerful experience that you could not encounter in the real world - a unique location, a fantastical environment, or a face-to-face meeting with a Hollywood Star.&nbsp;</span></p>\r\n
    <p><span style="color: #000000;">Some brands get it. Like North Face who took virtual viewers to the very peak of Everest. But many brands miss the point of VR. See the FMCG brand who staged a virtual walkthrough of a pretentious bar full of snooty hipsters; something countless people do of a weekend in their real lives anyway.</span></p>\r\n
    <p><span style="color: #000000;">Brands should also do more work to exploit the medium to its full potential.&nbsp;Rather than asking: ‘where can we stick the 360 camera?’, instead ponder: ‘what immersive world could a brand deliver to a user?’.</span></p>\r\n
    <p><span style="color: #000000;">Whilst we have a surfeit of branded sky-diving and rollercoaster VR videos, few brands have invested in experiences such as ‘The Night Cafe VR’ which teleports viewers inside a Van Gogh painting, allowing participants to wander around a fully realised ‘post-impressionist’ reality. It’s quite wonderful. For me, this is a much more daring and innovative use of the tech than the umpteenth VR iteration of an extreme sport activity. Ultimately, brands should aspire to create their own sub-genres of VR.</span></p>\r\n
    <h2><span style="color: #10228b;">Be Purposful</span></h2>\r\n
    <p><span style="color: #000000;"><img style="font-size: 13px;" src="invalid://" alt="" data-media-urn="urn:li:digitalmediaAsset:C5612AQGsgebCm3ghsw" data-li-src="" data-media-error="image-not-found" />One of VR’s chief benefits is its ability to administer deep levels of intimacy, connection and emotion. Brands who want to foster emotional connection with an audience have the perfect opportunity to align with heightened emotional states in VR. Brand’s associating with wonder, awe, fear, relaxation, fascination in VR can make bold statements about their brand purpose. The key, however, is intensity. There is no room for subtlety on the inside of a VR helmet.&nbsp;</span></p>\r\n
    <p><span style="color: #000000;">Brands should also employ VR to bring existing assets closer. Literally. Coca Cola recently extended their long-held association with the Christmas build up [‘Holidays Are Coming!’] into VR with an fully-immersive branded sleigh ride, whilst Etihad gave users the opportunity to share a cosy bunk-up in a first class cabin with their prized influencer, Nicole Kidman.</span></p>\r\n
    <p><span style="color: #000000;">The point is a simple one. If the key objectives are to move the audience emotionally, or forge deeper associations with existing assets, as a channel, VR is a innovative yet complementary addition to a comms plan.</span></p>\r\n
    <h2><span style="color: #10228b;">Be Scalable</span></h2>\r\n
    <p><span style="color: #000000;">A vital aspect of VR is that it doesn’t have to be expensive or difficult. After presenting Merge to clients, we’re often asked: This is great for 2025. But what what do we do when get back to our desks this afternoon?’. We always respond in the same way: all these technologies have an easy entry point that exists today.&nbsp;</span></p>\r\n
    <p><span style="color: #000000;">VR is no different: 360 VR cameras are available on Amazon for £80; Facebook and Youtube 360 offer a straightforward VR channel that can be amplified across their ecosystem with paid; VR company AdVir allows standard IAB banners to be programmatically re-purposed on to virtual canvasses inside virtual worlds.&nbsp;</span></p>\r\n
    <p><span style="color: #000000;">In short, there are easy routes into the platform, and brands are entitled to experiment with VR in a simple fashion to start building capability and sharpen their creative weaponry, before leaping into the fully-developed deeply immersive experiences.</span></p>\r\n
    <p><span style="color: #000000;">Let’s be blunt about this. Following the rules above will not guarantee VR success. But NOT following them will guarantee failure.&nbsp;Like a future Olympian beginning gruelling training today in preparation for some distant date, PHD is imparting its VR guidelines now to ready clients for their immersive, transformational future. A future that is virtually here.&nbsp;</span></p>
    """
  -user: Proxies\__CG__\App\Entity\User {#1092 …}
  -createdAt: DateTime @1533571034 {#1145
    date: 2018-08-06 15:57:14.0 UTC (+00:00)
  }
  -updatedAt: DateTime @1533600270 {#1150
    date: 2018-08-07 00:04:30.0 UTC (+00:00)
  }
  -deletedAt: null
  -category: App\Entity\Category {#445 …}
  -status: "published"
  -imageCard: Proxies\__CG__\App\Entity\File {#1184 …}
  -ImageHeader: Proxies\__CG__\App\Entity\File {#1184 …}
  -featured: false
  -mainView: false
  -clicks: 2700
  -comments: Doctrine\ORM\PersistentCollection {#1125 …}
  -reviewed_at: DateTime @1533571032 {#1148
    date: 2018-08-06 15:57:12.0 UTC (+00:00)
  }
  -metakey: ""
  -metadesc: "Active VR users are set to hit 171 million by the end of 2018; spend will reach $143.3 billion by 2020; users are 53% more likely to purchase after encountering a brand in cyberspace.\u{A0}"
  -robots: null
  -publishedAt: DateTime @1533571032 {#1147
    date: 2018-08-06 15:57:12.0 UTC (+00:00)
  }
  -canonical: null
  -superTag: null
}

AppController :: renderFooter (token = a33757)

Key Value
_controller 
"App\Controller\AppController::renderFooter"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"ba9e71"

CookieController :: renderCookie (token = 8fb27c)

Key Value
_controller 
"App\Controller\CookieController::renderCookie"
_format 
"html"
_locale 
"en"
_stopwatch_token 
"b08be9"